Safiro Jewelry

Privacy Policy

Last updated: September 4, 2026
This Privacy Policy explains how Safiro Jewelry (“Safiro,” “we,” “us,” or “our”) collects, uses, and protects your personal data when you visit safirojewelry.com, shop with us in-store or online, or use the Safiro Member mobile app.

1. Who we are

Safiro Jewelry is a jewelry retailer operating stores in Surabaya, Indonesia — Pakuwon Mall (Level GF 7–8) and Tunjungan Plaza 4 (Floor 3) — and the website safirojewelry.com. This policy also covers the Safiro Member app, available for iOS and Android, which we operate as an extension of our in-store and online membership program.

If you have questions about this policy or how we handle your data, contact us:

Email: safirojewelrysurabaya@gmail.com
WhatsApp: +62 821-5661-3523
Website: https://www.safirojewelry.com

2. What we collect

2.1 When you use the Safiro Member app

The app requires you to be a Safiro member and sign in with your phone number. Here's exactly what it collects, and why:

DataCollected?Why
Phone numberYesSigning in (verified via a one-time WhatsApp code), and matching you to your membership record
Name, birthday, wedding dateYesDisplayed on your membership card, and used to determine voucher/benefit eligibility (e.g. a birthday reward)
Home addressOptionalOnly if you choose to complete your profile — used for membership record-keeping
Email addressOptionalYou may add one in Settings; never used to sign in
Profile photoOptionalOnly if you choose to add one — shown on your membership card
Membership tier, points, voucher statusYesThe core purpose of the app — showing your tier, points balance, and available rewards
Purchase history and store visitedYesPulled from our point-of-sale system so your tier and benefits reflect your real purchase history
Biometric data (Face ID / fingerprint)Only if Biometric Lock is onUsed to lock the app itself. This never leaves your device — we never receive or store it
POPS game scores and leaderboard nicknameIf you play POPSTo show your score, achievements, and leaderboard position. Nickname is chosen by you
Crash and error reportsYesSent automatically if the app crashes, so we can fix it. Anonymous — not linked to your account
Device attestation signalYesA security check confirming requests come from a genuine copy of the app. Doesn't identify you personally

We do not collect your precise location, and the app contains no advertising SDKs and no general-purpose analytics/tracking SDK — nothing here is used to build an advertising profile of you, and nothing is sold or shared with data brokers or ad networks.

2.2 When you visit or shop on safirojewelry.com

The website runs on WooCommerce. Here's what it collects:

3. How we use your data

We do not use your data for automated decision-making that produces legal or similarly significant effects on you, and we do not sell your personal data.

4. Who we share it with

We do not sell, rent, or share your personal data with advertisers, data brokers, or unrelated third parties. Some infrastructure may process data on servers outside Indonesia, covered by Google's own standard data-protection safeguards.

5. How long we keep your data

We keep your membership data for as long as your account is active. If you delete your account, your sign-in credentials and profile record (name, birthday, address, phone, photo) are removed immediately and you will not be able to sign back in.

Your purchase history, loyalty points, vouchers, and POPS game scores are kept longer, tied to your customer record in our point-of-sale system — removing it is a manual step our staff complete shortly after your account deletion request. We retain this for our own business records and will remove or anonymize it upon request — contact safirojewelrysurabaya@gmail.com if you'd like this actioned sooner.

Crash reports are anonymous and retained per Firebase Crashlytics' standard retention period (typically 90 days).

6. How we protect your data

7. Your rights and choices

If you're located somewhere with specific statutory privacy rights (e.g. the EU/UK's GDPR, or Indonesia's PDP Law), you may also have rights to data portability, restriction of processing, or to object to certain processing — contact us and we'll address your request under the applicable law.

8. Children's privacy

Safiro Member is not directed at children, and we do not knowingly collect personal data from children under 16. If you believe a child has provided us with personal data, contact us and we'll remove it.

9. Changes to this policy

We may update this policy from time to time. We'll update the "Last updated" date above when we do. Continued use of the app or website after a change means you accept the updated policy.

10. Contact us

Email: safirojewelrysurabaya@gmail.com
WhatsApp: +62 821-5661-3523